How to Sell Anything to Anyone

Sales is not as difficult as we make it seem. Salespeople are made, not born. If you’ve successfully convinced your parent(s) to let you drive their car or persuaded your child to eat rice for lunch instead of pizza, you’ve actually successfully closed a sale. Yes, sales is that easy. We’ll teach you a trick about selling that will change your life, read on.

Gloria Imevbore
Digital Marketing Specialist
Aug 25, 2022 1 minute, 43 seconds read
Gloria Imevbore
Digital Marketing Specialist
Aug 25, 2022 1 minute, 43 seconds read

“I’m too quiet to do sales.”

“Sales is suitable for extroverts.”

“You have to be a smooth talker to do sales.”

“Sales is just not for me.”

Have you heard one of these before or found yourself saying it? The truth is, sales is not as difficult as we make it seem. Salespeople are made, not born. If you’ve successfully convinced your parent(s) to let you drive their car or persuaded your child to eat rice for lunch instead of pizza, you’ve actually successfully closed a sale. Yes, sales is that easy.

We’ll teach you a few tricks about selling that will change your life, read on.

The first thing you need to know is:

1. Sales is not about your product, it is about you: As the salesperson, people will most likely see you first before they see what you’re selling, so be presentable and be likeable. If you’re not likeable or presentable, there’s a high chance that people will not listen to you.

This brings us to our second point…

2. Always listen: We know how passionate you are about your product and can talk about it for hours but people do not feel this way, yet. Therefore, what you must do is listen. Listen to your customers, hear them talk about their pain points and take notes. Then see how you can present your product as a solution to their problems.

Let’s move on to the final point.

3. Don’t try to sell to everyone: You’ll waste money and time. Instead, identify your target market and focus your efforts on them. For example, if you sell business suits priced at N500,000 and above, it makes sense to market to people living in high-brow areas as they’re more likely to make a purchase.

We hope you’ve found this article insightful. We can’t wait to see you become a master salesperson and take on the world!

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