COVID-19, Technology and The New Face of Small Businesses

The outbreak of coronavirus pandemic (COVID-19) has had the devastating impact that the world is still dealing with. Apart from the negative health implications, the COVID-19 pandemic has also crippled economies and businesses across the globe. Suffice to say that, the resultant effect of the pandemic has led to job losses, pay cuts, travel restrictions, and consequently fall in foreign trade and general business activities. The businesses most hit are the Micro Small, and Medium Enterprises (MSMEs).

For businesses to bounce back from the pandemic, it is important that they define their community (market) as it relates to the business – and how and where to meet them. This is where technology comes to play as many of its solutions will help boost lead generation, seamless payment, effective management, visibility, and increased revenue. So, businesses must transit onto the digital divide. To assist more businesses, especially the MSMEs, achieve this transition seamlessly, Interswitch has reformed its Webpay platform to Quickteller Business. The new platform enables businesses of all sizes; small, medium, large to take their businesses online without owning a website or having prior technology knowledge.

With all these issues taken care of by a single platform, business owners on the platform can focus on other aspects of their businesses such as production, capacity building etc. Surviving the challenging business environment is enough task for business owners these days. Providing simple solutions that make their processes more effective, increase productivity and sustain growth, are the objectives of the Quickteller Business.

In summary, business owners can take full control of their businesses by digitizing their operations now. With the pandemic changing the dynamics of business operations, it is imperative for SMEs to embrace technology in every form – and the Quickteller Business platform is a good place to start!



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